‘We’re not backing down’: Memphis students lead protest, rallying against xAI and other pollutants

Protesters in Memphis march against Elon Musk’s xAI facility, citing pollution concerns.

MEMPHIS, Tenn. — More than 100 protesters gathered Tuesday evening, June 17, in Downtown Memphis to march against Elon Musk’s xAI supercomputer facility, voicing concerns over pollution and environmental justice. The demonstration, organized by student group Tigers Against Pollution, began at the National Civil Rights Museum and ended at City Hall.

Tensions flared earlier in the day during a public exchange between Memphis Mayor Paul Young and Rep. Justin J. Pearson, who joined activists in demanding accountability from xAI and city officials. Protesters say the proposed development in South Memphis threatens local air quality and disproportionately impacts historically underserved communities.

“You see all these people here? We’re mobilized, we’re ready, and it’s only going to get bigger. We’re only getting stronger,” Christian, a student organizer with Tigers Against Pollution, said.

The student-led group, composed primarily of University of Memphis students — though not officially affiliated with the university — has grown in recent months as concerns mount over xAI’s environmental footprint and transparency around operations.

“Honestly, right now it’s not enough. They’re not listening to us,” Kairavi, another organizer, said. “They’re ignoring the real, valid environmental concerns tied to the economic growth they want for Memphis. As a group, we’re pushing for real solutions.”

The protest followed news earlier in the day that the NAACP and the Southern Environmental Law Center had jointly filed a lawsuit against xAI, citing violations of the federal Clean Air Act.

“That made me so happy when I saw that. It filled me with determination,” Christian said. “I was in a low space, mentally and spiritually, before that came out.”

Organizers say the demonstration is just the beginning of a broader movement for clean air and water in Memphis. Many referenced the city’s legacy of activism and vowed to continue fighting for environmental justice.

“It’s scary to know that the people who come after me are going to live lives dictated by how hard we fight now,” one participant said. “But it’s incredibly hopeful to see how many people in Memphis have already done it right.”

The march concluded peacefully, with demonstrators returning to the National Civil Rights Museum, chanting and holding signs. Organizers urged elected officials and xAI leadership to engage with local concerns and prioritize sustainable development.

This article was originally published by ABC24 Memphis.